Brief overview

Sveta Longley, founder of Realised Woman, approached me with a clear vision and a mission to empower women. She needed a brand and website that could unify her business strategy with powerful visual storytelling, creating a foundation for impact.

Together, we crafted a cohesive brand and website that brought her vision to life and gave her the confidence to move forward.

Where it started

Sveta knew what she wanted to achieve but found it challenging to translate her vision into a clear, cohesive story.
Her biggest obstacles were:
  • Unifying her strategy with a visual identity that reflected her mission.
  • Bringing her ideas to life in a way that resonated with her audience.
  • Creating a foundation for growth that supported her movement.
While she had the drive and ambition, marrying these elements into a compelling brand felt overwhelming.

How did we make it happen?

To bring Sveta’s vision to life, I created a process that combined structure with flexibility, allowing space for exploration and collaboration.

Key steps:
  • I started with discovery sessions to understand her mission, values, and goals, ensuring that every decision aligned with her purpose.
  • A brand strategy was developed to unify her messaging and visuals into a cohesive identity that supported her strategy.
  • We used Miro for collaboration, which allowed Sveta to visually refine her ideas and make adjustments as her vision became clearer.
  • The website was designed with storytelling at its heart, incorporating elements that reflected her journey and connected deeply with her audience.
“There was structure, but also space to refine and explore. Each step brought me closer to clarity. You didn’t just create something—you helped me think.”
Sveta Longley
Holistic Business Guide & Founder of The Realised Woman
Defining: What, How, Why

We help adventurous women to build their business unusual, sustainably by re-connecting with their values and dreams through personalised, holistic coaching and mentorship.

Creating Personas
Final Moodboard
Realised Woman Moodboard with notes

Bringing it all together

Gathering Inspiration
From sketches
To concepts
Realised Woman Brand Colours
Business Cards

Final Result

The result was a brand and website that captured Sveta’s journey and mission. Key elements included:

  • Unifying her strategy with a visual identity that reflected her mission.
  • Bringing her ideas to life in a way that resonated with her audience.
  • Creating a foundation for growth that supported her movement.
See the real deal, visit site
Logo Preview
Website Video

What happened next?

With her brand and website complete, Sveta had:
  • A clear and cohesive foundation to build her movement.
  • A website she’s proud to share, making her work visible and impactful.
  • A renewed sense of confidence and excitement for what’s next.
“When I share my website, it lights up the conversation. It reflects who I am and makes connecting with people so much easier.”
Sveta Longley
Holistic Business Guide & Founder of The Realised Woman
“For the first time, my brand feels like me.”

You didn’t just create a website or logo—you helped me tell my story. For the first time, my brand feels like me. It’s authentic, clear, and ready to grow. The process wasn’t about getting it perfect from the start. It was about finding clarity step by step. I always felt supported, and now I have something I’m proud of—something that reflects my mission and gives me confidence moving forward.

Sveta Longley
Holistic Business Guide & Founder of The Realised Woman

Let’s make your brand work for you

You’ve seen how strategy and storytelling can transform a brand. If you’re ready to do the same for yours, let’s build something that fits where you’re headed.

Bring your brand to life